Why is OnePropertee's Pay-per-Lead Model Better Than Paid Advertising?
In this article, you will learn some potential disadvantages of paying for advertising space, like most of the real estate online portals available out there, and how OnePropertee's unique features and services address these concerns to be successful in the real estate industry.
Competition
You are competing with other real estate professionals or companies for advertising space, which could make it more challenging to stand out and effectively reach your target audience. This is especially concerning small businesses or professionals with limited budgets to get leverage. Unlike the big ones with resources to spend on power-ups, you may get minimal returns compared to what you shelled out to pay for the ad space.
OnePropertee offers free listings plus free Refresh, which can help you appear at the top of the result pages for extensive mileage. You can also take it up further through the Lead Acquisition Services, which uses a pay-per-lead model, so you get your money's worth.
Cost
Paid advertising space with extensive period coverage under a contract can be expensive, especially for smaller real estate businesses or professionals, which could be hard for them to penetrate the market. They may need power-ups, which also means additional costs on top of the fee for the advertising space you initially spent under the contract.
OnePropertee offers free listings and Refresh, and the paid services are based on the leads you will receive. For example, with Paid Direct Inquiry, you will receive the leads in your account before deciding to spend your resources. Moreover, if you avail of the Lead Boost Direct, boosting and promotions will never stop until all guaranteed leads are delivered. It's worth it, and there is no second-guessing because you will receive leads in return once you use your budget. Compared to the other real estate platforms that you must pay to be able to advertise, regardless if you will gather leads or not.
Flexibility
When you pay for the other real estate platforms offering paid advertising space models, you may be committed to a certain number of ads or a specific length of time, limiting your ability to change your marketing strategy or adjust your advertising budget.
OnePropertee allows you to pay per lead through the Paid Direct Inquiry, which gives you complete control over the type of lead you want and how you want to spend your budget. You can spend as much or as little depending on what you can afford. No pressure!
There’s no harm in trying new things, especially when it defeats the disadvantages of a former model. If you need further assistance, you may drop us a message, and our team will reach out.
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