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  • Lead nurturing Tip: Constant communication with your leads is vital

    Lead nurturing Tip: Constant communication with your real estate leads is vital

    In today’s fast paced way of doing business, sending information to your leads, and eventual customers, is a must. This is one way to nurture them. We as sellers must provide the necessary information for them to be able to come up with a better decision in their property acquisition.

    Below, find out and dig deeper on how to nurture your real estate leads.

    Why Customer Conversations Boost Retention [New Research]

    No disrespect to "The King," but Elvis may have been wrong when he said, "A little less conversation, a little more action, please."

    At least when it comes to customer service, conversations are a great way to build rapport with your customer base. They help you learn about your target audience and present spontaneous opportunities to upsell and cross-sell your customers. In the end, customer conversations go a long way toward boosting your company's retention rates and preventing potential churn.

    In this post, we'll explain why customer conversations boost your retention rates. Then, we'll provide a few tips that can help you increase the volume of conversations at your business.

    Why Customer Conversations Boost Retention

    Conversations Create a More Delightful Customer Experience.

    While customer service teams should always prioritize speed, it's uncomfortable when a service rep doesn't say a word to the customer other than providing a solution. There are plenty of moments when reps have a break in their troubleshooting and making small talk helps them work through the awkward silence. Even asking about the customer's day can do a lot toward building a connection with them and improving their service experience.

    And, as the chart highlights below, most service teams prioritize the customer experience over every other priority that they're typically responsible for.

    So, even though it may seem like an insignificant gesture, customer conversations humanize your support team. They build strong relationships between your customers and your business which ultimately improves your retention rate.

    Customer Conversations Demonstrate Active Listening

    Customer conversations not only make service interactions less awkward, but they also demonstrate active listening as well. Active listening is important in customer service because it shows the customer that you not only understand their problem, but you recognize its significance, too.

    And, HubSpot's research shows that companies with high/exponential growth prioritize active listening more than companies with low/no growth. We can see how this plays out in the chart below.https://blog.hubspot.com/service/why-conversations-boost-retention?utm_campaign=Service Blog Emails - Daily&utm_medium=email&utm_content=102251973&utm_source=hs_email

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